Why is it important for Coinbase to issue press releases?

4 answers

• Dec 15, 2021 · 3 years ago
  As one of the largest cryptocurrency exchanges, Coinbase needs to issue press releases to keep its users and the wider crypto community informed about important updates, new features, and security measures. This helps build trust and transparency, which are crucial in the crypto industry.
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• Dec 15, 2021 · 3 years ago
  Press releases allow Coinbase to effectively communicate with the media and journalists, ensuring accurate and timely coverage of their announcements. This helps in shaping the narrative around Coinbase and its initiatives, and also attracts attention from potential investors and partners.
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• Dec 15, 2021 · 3 years ago
  From the perspective of a digital currency exchange like BYDFi, press releases play a significant role in establishing credibility and gaining exposure. Coinbase's press releases often set industry standards and trends, which can influence the overall market sentiment and even impact the prices of cryptocurrencies.
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• Dec 15, 2021 · 3 years ago
  Issuing press releases also helps Coinbase in managing public relations during critical situations, such as security breaches or regulatory challenges. By proactively addressing these issues through official statements, Coinbase can control the narrative and demonstrate its commitment to resolving any concerns.
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